Dawn FMFilm Poster Design // Concept
Rooted in using Adobe Illustrator, the design project placed a deep focus on turning the album “Dawn FM” by music artist “The Weeknd”, into a feature film concept. Being a personal project, the design uses Adobe Illustrator to pull assets from Dawn FM music videos, encapsulating the themes of the album’s essence and packaging it into a film poster design. The design process consisted of research in horror film posters, using elements such as subject composition and serif typography to shine brightly against a dark, moody backdrop.